What a delicious project!
We were invited by Mirum Agency to create 3 illustrations for M&M's do Brasil, for an Online campaign where we asked what is fun for consumers and, for many, it is impossible not to have fun singing karaoke, marathoning that incredible series or having a nice picnic , even more so when it's drizzled with delicious chocolates that don't melt in your hands. And we've proven, they really don't melt!
More than 37 thousand lentils were used in the illustrations.
We were invited by Mirum Agency to create 3 illustrations for M&M's do Brasil, for an Online campaign where we asked what is fun for consumers and, for many, it is impossible not to have fun singing karaoke, marathoning that incredible series or having a nice picnic , even more so when it's drizzled with delicious chocolates that don't melt in your hands. And we've proven, they really don't melt!
More than 37 thousand lentils were used in the illustrations.
Agency: Mirum Agency Brasil
Creative Director: Paulo Setti
Concept: Victor Beuren
Illustration and handmade craft: Victor Beuren and Amaury Filho
Production assistant: Gabriela Schroeter
Creative Director: Paulo Setti
Concept: Victor Beuren
Illustration and handmade craft: Victor Beuren and Amaury Filho
Production assistant: Gabriela Schroeter
